David Sweet Knihy

Powerful selling techniques are unveiled through an organic approach developed during the recent economic recession. Dr. Sweet draws from his research on companies that thrived in challenging times, offering insights often overlooked in traditional sales training. This book emphasizes the importance of practice in mastering sales strategies, guiding both novices and experienced salespeople toward excellence. By following the author's principles, readers can transform their sales skills and achieve significant success.

Focusing on the concept of arête-excellence, this book offers a fresh perspective on achieving success beyond typical self-help formulas. With 60 diverse chapters, it encourages readers to explore and transform their outlook on life, providing insights that apply to various aspects of personal and professional development.