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Likeable social media

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In Likeable Social Media, Dave Kerpen reveals the secrets to building a brand's popularity by being authentic, engaging, and transparent on Facebook and other social media sites. He shares the methods he has used to successfully redefine the brands of a number of large companies, including 1-800-FLOWERS and Cumberland Farms. Complete with serious strategies communicated with wit and humor, this book is the definitive source for using social media to win new customers, gather valuable feedback, and increase the bottom line. Description from http://www.mheducation.asia (June 13, 2012.).

Nákup knihy

Likeable social media, Dave Kerpen

Jazyk
Rok vydania
2011
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Platobné metódy

3,9
Veľmi dobrá
2456 Hodnotenie

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Jazyk
anglicky
Vydavateľ
McGraw-Hill
Rok vydania
2011
Väzba
mäkká
Počet strán
272
ISBN10
0071762345
ISBN13
9780071762342
Série
Hodnotenie
3,9 z 5
Anotácia
In Likeable Social Media, Dave Kerpen reveals the secrets to building a brand's popularity by being authentic, engaging, and transparent on Facebook and other social media sites. He shares the methods he has used to successfully redefine the brands of a number of large companies, including 1-800-FLOWERS and Cumberland Farms. Complete with serious strategies communicated with wit and humor, this book is the definitive source for using social media to win new customers, gather valuable feedback, and increase the bottom line. Description from http://www.mheducation.asia (June 13, 2012.).