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Viac o knihe
Upstream Marketing draws on best practices, research, case studies, and the authors' twenty-year track record helping transform client brands and businesses through their work at EquiBrand Consulting. Authors Tim Koelzer and Kristin Kurth define and expand on the concept of upstream marketing.
Nákup knihy
Upstream Marketing, Tim Koelzer, Kristin Kurth
- Jazyk
- Rok vydania
- 2021
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- (pevná)
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