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The study investigates the impact of Corporate Social Responsibility (CSR) strategies on the growth of small and medium enterprises (SMEs) in Nigeria. It highlights how effective CSR practices can provide a competitive edge. Utilizing quantitative research, data was collected from Domestico Nigeria's management and staff, revealing a positive correlation between CSR initiatives and SME growth. The findings suggest that ongoing CSR engagement is crucial for sustainable development, while also advising careful selection of CSR initiatives to avoid potential pitfalls.
Nákup knihy
Social Development in Nigeria, Vincent Eke
- Jazyk
- Rok vydania
- 2021
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