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Exploring the intersection of psychology and marketing, this book delves into the tactics used by marketers to influence consumer behavior and promote materialism. It challenges readers to reflect on how these strategies exploit psychological insights, leading to a culture of excessive consumption. Through compelling narratives, the author reveals the mechanisms of mass mind-control and encourages critical thinking about the implications of such manipulation in everyday life.
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Mastering the Moneyed Mind, Volume I, Christopher Bayer
- Jazyk
- Rok vydania
- 2020
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- (mäkká)
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- Titul
- Mastering the Moneyed Mind, Volume I
- Podtitul
- The Causes, Culprits, and Context of our Money Troubles
- Jazyk
- anglicky
- Autori
- Christopher Bayer
- Vydavateľ
- Business Expert Press
- Rok vydania
- 2020
- Väzba
- mäkká
- Počet strán
- 116
- ISBN13
- 9781951527709
- Série
- Anotácia
- Exploring the intersection of psychology and marketing, this book delves into the tactics used by marketers to influence consumer behavior and promote materialism. It challenges readers to reflect on how these strategies exploit psychological insights, leading to a culture of excessive consumption. Through compelling narratives, the author reveals the mechanisms of mass mind-control and encourages critical thinking about the implications of such manipulation in everyday life.