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The Filter Bubble

What the Internet Is Hiding from You

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In late 2009, Google began customizing search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. In this book, Eli Pariser uncovers how this personalised web threatens to control how we consume and share information as a society.

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The Filter Bubble, Eli Pariser

Jazyk
Rok vydania
2011
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Titul
The Filter Bubble
Podtitul
What the Internet Is Hiding from You
Jazyk
anglicky
Vydavateľ
Viking
Rok vydania
2011
Väzba
mäkká
Počet strán
320
ISBN10
067092038X
ISBN13
9780670920389
Série
Anotácia
In late 2009, Google began customizing search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. In this book, Eli Pariser uncovers how this personalised web threatens to control how we consume and share information as a society.