Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream CustomersGeoffrey A. MooreVypredaná4,2Postrážiť
The innovator's dilemma : the revolutionary book that will change the way you do businessClayton M. ChristensenVypredaná4,1Postrážiť
Change by design : how design thinking transforms organizations and inspires innovationTim BrownVypredaná3,0Postrážiť
Jab, Jab, Jab, Right Hook: How to tell your story in a noisy social worldGary VaynerchukVypredaná4,0Postrážiť