Bookbot

Joseph Zale

    The strategy and tactics of pricing
    • The strategy and tactics of pricing

      A guide to profitable decision making

      • 409 stránok
      • 15 hodin čítania
      4,1(252)Ohodnotiť

      Nagle and Holden offer a conceptual approach that helps readers learn how to THINK about pricing, and include step-by-step formulas and procedures that show readers HOW to analyze a pricing problem and formulate a pricing strategy.

      The strategy and tactics of pricing