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Mavericks at Work

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Business as usual is a bust . . . In industry after industry, organizations that were once dismissed as upstarts, wildcards—mavericks—are making serious waves and growing fast. From high-profile innovators such as HBO and Google to funky sandwich shop chains, the truly imaginative and unconventional businesses are changing the way things are done—providing new approaches, strategies, and outlooks, as well as better ways to compete, lead, and succeed in the twenty-first century. The first book to document this change, Mavericks at Work is business "edutainment" for a smart, ambitious readership, profiling some of the most exciting—and often eccentric—CEOs in the United States, while detailing their remarkable strategies for success

Vydanie

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Mavericks at Work, Polly LaBarre, Taylor William C

Jazyk
Rok vydania
2008
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Platobné metódy

3,8
Veľmi dobrá
676 Hodnotenie

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Jazyk
anglicky
Rok vydania
2008
Väzba
mäkká
Počet strán
336
ISBN10
0060779624
ISBN13
9780060779627
Série
Hodnotenie
3,8 z 5
Anotácia
Business as usual is a bust . . . In industry after industry, organizations that were once dismissed as upstarts, wildcards—mavericks—are making serious waves and growing fast. From high-profile innovators such as HBO and Google to funky sandwich shop chains, the truly imaginative and unconventional businesses are changing the way things are done—providing new approaches, strategies, and outlooks, as well as better ways to compete, lead, and succeed in the twenty-first century. The first book to document this change, Mavericks at Work is business "edutainment" for a smart, ambitious readership, profiling some of the most exciting—and often eccentric—CEOs in the United States, while detailing their remarkable strategies for success