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Consumer behaviour in tourism

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Providing an international perspective on consumer behaviour in tourism through the use of examples and case studies, this book looks at consumer behaviour in a number of sectors including: tour operation; tourist destinations; hospitality; visitor attractions; retail travel; and transport.

Vydanie

Nákup knihy

Consumer behaviour in tourism, John Swarbrooke, Susan Horner

Jazyk
Rok vydania
2008
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Platobné metódy

3,5
Dobrá
4 Hodnotenie

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Jazyk
anglicky
Rok vydania
2008
Väzba
pevná
Počet strán
428
ISBN10
0750667354
ISBN13
9780750667357
Série
Hodnotenie
3,5 z 5
Anotácia
Providing an international perspective on consumer behaviour in tourism through the use of examples and case studies, this book looks at consumer behaviour in a number of sectors including: tour operation; tourist destinations; hospitality; visitor attractions; retail travel; and transport.