Parametre
- 320 stránok
- 12 hodin čítania
Viac o knihe
'A true Silicon Valley insider' WiredWhy do some products take off? And what can we learn from them?The hardest part of launching a product is getting started. When you have just an idea and a handful of customers, growth can feel impossible. This is the cold start problem.Now, one of Silicon Valley's most esteemed investors uncovers how any product can surmount the cold start problem - by harnessing the hidden power of network effects. Drawing on interviews with the founders of Uber, LinkedIn, Airbnb and Zoom, Andrew Chen reveals how any start-up can launch, scale and thrive._'Chen walks readers through interviews with 30 world-class teams and founders, including from Twitch, Airbnb and Slack, to paint a picture of what it takes to turn a start-up into a massive brand' TechCrunch'Articulates the stages that every product must go through to be successful . . . and illustrates what companies need to do to achieve them' Forbes
Nákup knihy
The Cold Start Problem, Andrew Chen
- Jazyk
- Rok vydania
- 2021
- product-detail.submit-box.info.binding
- (pevná)
Platobné metódy
Tu nám chýba tvoja recenzia
- Jazyk
- anglicky
- Autori
- Andrew Chen
- Vydavateľ
- Penguin Random House UK
- Rok vydania
- 2021
- Väzba
- pevná
- Počet strán
- 320
- ISBN10
- 1847942776
- ISBN13
- 9781847942777
- Série
- Štítky
- Náučná literatúra, Byznys, Biznis & Manažment, Technológie & Priemysel, Sebarozvoj, Technológia, Manažment & HR, Vedenie, Podnikanie
- Hodnotenie
- 4,15 z 5
- Anotácia
- 'A true Silicon Valley insider' WiredWhy do some products take off? And what can we learn from them?The hardest part of launching a product is getting started. When you have just an idea and a handful of customers, growth can feel impossible. This is the cold start problem.Now, one of Silicon Valley's most esteemed investors uncovers how any product can surmount the cold start problem - by harnessing the hidden power of network effects. Drawing on interviews with the founders of Uber, LinkedIn, Airbnb and Zoom, Andrew Chen reveals how any start-up can launch, scale and thrive._'Chen walks readers through interviews with 30 world-class teams and founders, including from Twitch, Airbnb and Slack, to paint a picture of what it takes to turn a start-up into a massive brand' TechCrunch'Articulates the stages that every product must go through to be successful . . . and illustrates what companies need to do to achieve them' Forbes








