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Viac o knihe
Presents a theory of competition that challenges the methods of Michael Porter's Competitive Strategy, arguing that a competitor's ease in entering or expanding in a given market is the only essential factor in determining advantage, in a guide that also provides a range of examples and application lessons. Reprint. 30,000 first printing.
Nákup knihy
Competition Demystified, Bruce C. N. Greenwald, Judd Kahn
- Jazyk
- Rok vydania
- 2007
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- (mäkká)
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- Jazyk
- anglicky
- Autori
- Bruce C. N. Greenwald, Judd Kahn
- Vydavateľ
- Portfolio
- Rok vydania
- 2007
- Väzba
- mäkká
- Počet strán
- 416
- ISBN10
- 1591841801
- ISBN13
- 9781591841807
- Série
- Štítky
- Náučná literatúra, Byznys, Biznis & Manažment, Sebarozvoj, Manažment & HR, Financie, Podnikanie
- Hodnotenie
- 4,3 z 5
- Anotácia
- Presents a theory of competition that challenges the methods of Michael Porter's Competitive Strategy, arguing that a competitor's ease in entering or expanding in a given market is the only essential factor in determining advantage, in a guide that also provides a range of examples and application lessons. Reprint. 30,000 first printing.