Valuation

Viac o knihe

This best-selling guide to business valuation, now in its eighth edition, has set the standard for over 30 years. It continues to assist corporate executives, bankers, students, and financial professionals worldwide in understanding valuation and maximizing economic value. Recognized by The Financial Times as “the best practitioners' guide to valuation” and by The Economist as one of the most influential contemporary books on the world economy, this updated edition reflects McKinsey's commitment to excellence. A team of seasoned McKinsey & Company professionals covers foundational concepts, advanced topics like valuing high-growth companies and digital assets, and managerial aspects such as corporate portfolio strategy and acquisitions. Readers will find clear, accessible chapters that provide detailed guidance on fundamental principles of value creation, best practices for applying valuation to business strategy, and effective communication with investors. The book also teaches how to analyze and forecast performance and the cost of capital, culminating in a coherent valuation. Drawing on nearly a century of experience, the authors offer the most relevant and practical guide to valuation available today.