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This is a resource-based review of the firm, incorporating 17 cases which reflect this emphasis. New case studies cover high profile companies, globally competitive industries, entrepreneurial businesses and public companies and global competition and strategy issues are integrated throughout.
Nákup knihy
Strategic Management, Arthur A. Thompson, A. J. Strickland
- Jazyk
- Rok vydania
- 1998
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- (pevná)
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- Titul
- Strategic Management
- Jazyk
- anglicky
- Vydavateľ
- McGraw-Hill/Irwin
- Rok vydania
- 1998
- Väzba
- pevná
- Počet strán
- 1049
- ISBN10
- 0256237387
- ISBN13
- 9780256237382
- Série
- Hodnotenie
- 4,25 z 5
- Anotácia
- This is a resource-based review of the firm, incorporating 17 cases which reflect this emphasis. New case studies cover high profile companies, globally competitive industries, entrepreneurial businesses and public companies and global competition and strategy issues are integrated throughout.