Parametre
- 256 stránok
- 9 hodin čítania
Viac o knihe
How do you make something out of nothing?One Plus One Equals Three goes straight to the heart of the creative impulse. Combining Dave Trott's disctinctive, almost Zen-like storytelling, humour and practical advice, its collection of provocative anecdotes and thought experiments are designed to light a fire under your own creative ambitions. From tales of 18th century Japanese samurai to classic battles between 'creatives' and 'suits' in the boardroom, these stories act as a rallying cry for individuals and businesses who want to think differently, stand out and challenge convention.Praise for Creative Mischief:'If only Dave had written this book thirty years ago it would have made my career a lot easier' Sir John Hegarty 'Dave Trott is not just a great copywriter, he is a great teacher. If you can't learn something useful from this bundle of wisdoms, go to the bottom of the class' Robin Wight (Founder of Engine)
Nákup knihy
One Plus One Equals Three, Dave Trott
- Jazyk
- Rok vydania
- 2015
- product-detail.submit-box.info.binding
- (pevná)
Platobné metódy
Tu nám chýba tvoja recenzia
- Jazyk
- anglicky
- Autori
- Dave Trott
- Vydavateľ
- Pan Macmillan
- Rok vydania
- 2015
- Väzba
- pevná
- Počet strán
- 256
- ISBN10
- 1447287037
- ISBN13
- 9781447287032
- Série
- Štítky
- Náučná literatúra, Umenie & Kultúra, Byznys, Sebarozvoj, Psychologická tematika, Design, Podnikanie
- Hodnotenie
- 4,1 z 5
- Anotácia
- How do you make something out of nothing?One Plus One Equals Three goes straight to the heart of the creative impulse. Combining Dave Trott's disctinctive, almost Zen-like storytelling, humour and practical advice, its collection of provocative anecdotes and thought experiments are designed to light a fire under your own creative ambitions. From tales of 18th century Japanese samurai to classic battles between 'creatives' and 'suits' in the boardroom, these stories act as a rallying cry for individuals and businesses who want to think differently, stand out and challenge convention.Praise for Creative Mischief:'If only Dave had written this book thirty years ago it would have made my career a lot easier' Sir John Hegarty 'Dave Trott is not just a great copywriter, he is a great teacher. If you can't learn something useful from this bundle of wisdoms, go to the bottom of the class' Robin Wight (Founder of Engine)