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Parametre
- 150 stránok
- 6 hodin čítania
Viac o knihe
Sponsorship is a vital area of contemporary sport business. This book offers a concise and practice-focused introduction to sport sponsorship, including an explanation of key concepts, a survey of key tools required to be a successful practitioner, and insights into real-world practice from authors with extensive industry and academic experience.
Nákup knihy
Sport Sponsorship Insights, Norm O'Reilly, Gashaw Abeza, Mark Harrison
- Jazyk
- Rok vydania
- 2023
- Väzba
- (mäkká)
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Platobné metódy
Nikto zatiaľ neohodnotil.
- Jazyk
- anglicky
- Autori
- Norm O'Reilly, Gashaw Abeza, Mark Harrison
- Vydavateľ
- Taylor & Francis Ltd
- Rok vydania
- 2023
- Väzba
- mäkká
- Počet strán
- 150
- ISBN10
- 0367723956
- ISBN13
- 9780367723958
- Série
- Anotácia
- Sponsorship is a vital area of contemporary sport business. This book offers a concise and practice-focused introduction to sport sponsorship, including an explanation of key concepts, a survey of key tools required to be a successful practitioner, and insights into real-world practice from authors with extensive industry and academic experience.