Parametre
Viac o knihe
This third edition has been fully revised and updated to reflect the continued evolution of the marketing discipline. It offers a journey through fundamental marketing concepts and the strategic context in which they are applied.
Nákup knihy
Principles of Marketing, Frances Brassington, Stephen Pettitt
- Jazyk
- Rok vydania
- 2003
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- (mäkká)
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