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Parametre
- 120 stránok
- 5 hodin čítania
Viac o knihe
The book explores the evolving perception of psychology within the business world, highlighting how it was once dismissed as irrelevant or overly academic. It delves into the historical context where business professionals viewed psychology as disconnected from practical applications, often associating it with the supernatural or classroom theories. The narrative challenges these misconceptions, suggesting a growing recognition of psychology's relevance in understanding consumer behavior and improving business practices.
Nákup knihy
The Psychology of Salesmanship, William Walker Atkinson
- Jazyk
- Rok vydania
- 2021
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- (mäkká)
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- Jazyk
- anglicky
- Autori
- William Walker Atkinson
- Vydavateľ
- Sanage Publishing House
- Rok vydania
- 2021
- Väzba
- mäkká
- Počet strán
- 120
- ISBN13
- 9789390896615
- Série
- Štítky
- Náučná literatúra, Spoločenské vedy, Byznys, Biznis & Manažment, Sebarozvoj, Psychologická tematika
- Hodnotenie
- 4,65 z 5
- Anotácia
- The book explores the evolving perception of psychology within the business world, highlighting how it was once dismissed as irrelevant or overly academic. It delves into the historical context where business professionals viewed psychology as disconnected from practical applications, often associating it with the supernatural or classroom theories. The narrative challenges these misconceptions, suggesting a growing recognition of psychology's relevance in understanding consumer behavior and improving business practices.