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The book serves as a comprehensive guide to marketing strategies specifically tailored for the publishing industry and the broader creative economy. Over five editions, it has become a definitive resource, offering insights and practical advice for authors and publishers to effectively promote their works and navigate the complexities of the market.
Nákup knihy
How to Market Books, Alison Baverstock, Susannah Bowen
- Jazyk
- Rok vydania
- 2019
- product-detail.submit-box.info.binding
- (pevná)
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- Titul
- How to Market Books
- Jazyk
- anglicky
- Autori
- Alison Baverstock, Susannah Bowen
- Vydavateľ
- Taylor & Francis
- Rok vydania
- 2019
- Väzba
- pevná
- Počet strán
- 482
- ISBN13
- 9780815352761
- Série
- Hodnotenie
- 3,3 z 5
- Anotácia
- The book serves as a comprehensive guide to marketing strategies specifically tailored for the publishing industry and the broader creative economy. Over five editions, it has become a definitive resource, offering insights and practical advice for authors and publishers to effectively promote their works and navigate the complexities of the market.