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Emphasizing the importance of seizing and holding marketing leadership during the "tornado" phase of market development, a strategy guide for high-tech companies and entrepreneurs analyzes the Technology Adoption Life Cycle
Nákup knihy
Inside the tornado. Marketing strategies from Silicon Valley's cutting edge, Geoffrey A. Moore
- Jazyk
- Rok vydania
- 1999
- product-detail.submit-box.info.binding
- (mäkká)
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