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Focusing on the life and career of advertising pioneer Claude C. Hopkins, this autobiography serves as a practical guide rather than a personal memoir. Each chapter aims to provide valuable insights and strategies for aspiring marketers, showcasing timeless techniques that remain relevant in today's digital landscape. With a blend of engaging storytelling and actionable advice, it is an essential read for anyone interested in mastering the art of selling.
Nákup knihy
My Life In Advertising, Claude C. Hopkins
- Jazyk
- Rok vydania
- 2022
- product-detail.submit-box.info.binding
- (mäkká)
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- Jazyk
- anglicky
- Autori
- Claude C. Hopkins
- Vydavateľ
- Sanage Publishing House
- Rok vydania
- 2022
- Väzba
- mäkká
- Počet strán
- 168
- ISBN13
- 9789394924321
- Série
- Štítky
- Náučná literatúra, Historické téma, História, Skutočné príbehy, Byznys, Biznis & Manažment, Životopisy, Sebarozvoj, Marketing & Predaj, Podnikanie
- Hodnotenie
- 4 z 5
- Anotácia
- Focusing on the life and career of advertising pioneer Claude C. Hopkins, this autobiography serves as a practical guide rather than a personal memoir. Each chapter aims to provide valuable insights and strategies for aspiring marketers, showcasing timeless techniques that remain relevant in today's digital landscape. With a blend of engaging storytelling and actionable advice, it is an essential read for anyone interested in mastering the art of selling.