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Explores the way in which Apple's culture of simplicity has driven its success, tracing its famous advertising campaigns while exploring the ways in which simplicity can be a powerful business guideline for establishing and measuring goals
Nákup knihy
Insanely Simple, Ken Segall
- Jazyk
- Rok vydania
- 2013
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- Titul
- Insanely Simple
- Podtitul
- The Obsession That Drives Apple's Success
- Jazyk
- anglicky
- Autori
- Ken Segall
- Vydavateľ
- Penguin
- Rok vydania
- 2013
- Väzba
- mäkká
- ISBN10
- 1591846218
- ISBN13
- 9781591846215
- Série
- Štítky
- Náučná literatúra, Umenie & Kultúra, Byznys, Biznis & Manažment, Technológie & Priemysel, Technológia, Design, Marketing & Predaj, Vedenie
- Hodnotenie
- 3,9 z 5
- Anotácia
- Explores the way in which Apple's culture of simplicity has driven its success, tracing its famous advertising campaigns while exploring the ways in which simplicity can be a powerful business guideline for establishing and measuring goals