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Now revised and updated, this bestselling introductory text helps management students with the methods they need when undertaking project work, at first degree, diploma, MBA or Doctorate level. `Strengths of the text lie with the emphasis on a creative multimethods approach, the accesssible argument for validity and relevance of ethnographic methods in business and management research and the relative clarity with which philosophical issues are exposed' - Human Resource Management Journal
Nákup knihy
Research Methods for Managers, John Gill, Julian Johnson
- Jazyk
- Rok vydania
- 1997
- product-detail.submit-box.info.binding
- (mäkká)
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- Jazyk
- anglicky
- Autori
- John Gill, Julian Johnson
- Vydavateľ
- Paul Chapman
- Rok vydania
- 1997
- Väzba
- mäkká
- Počet strán
- 196
- Série
- Hodnotenie
- 3 z 5
- Anotácia
- Now revised and updated, this bestselling introductory text helps management students with the methods they need when undertaking project work, at first degree, diploma, MBA or Doctorate level. `Strengths of the text lie with the emphasis on a creative multimethods approach, the accesssible argument for validity and relevance of ethnographic methods in business and management research and the relative clarity with which philosophical issues are exposed' - Human Resource Management Journal