Vypredané
Parametre
- 488 stránok
- 18 hodin čítania
Viac o knihe
This text looks at context, techniques and strategies involved in successful international marketing. It sets out to provide a good balance of the theory and implementation behind international marketing.
Nákup knihy
International Marketing Strategy, Isobel Doole, Robin Lowe
- Jazyk
- Rok vydania
- 2001
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- (mäkká)
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- Podtitul
- Analysis, Development and Implementation
- Jazyk
- anglicky
- Autori
- Isobel Doole, Robin Lowe
- Vydavateľ
- Cengage Learning
- Rok vydania
- 2001
- Väzba
- mäkká
- Počet strán
- 488
- Série
- Hodnotenie
- 4,6 z 5
- Anotácia
- This text looks at context, techniques and strategies involved in successful international marketing. It sets out to provide a good balance of the theory and implementation behind international marketing.