Miláčik čitateľov je práve vypredaný
Viac o knihe
This text provides a complete overview of marketing in theory and in practice. Unlike longer, more complex texts, its moderate length makes it possible to use fully in one semester. It is designed as the complete solution for teachers and students of introductory marketing courses.
Nákup knihy
Marketing An Introduction, Gary Armstrong, Michael Harker, Philip Kotler, Ross Brennan
- Jazyk
- Rok vydania
- 2009
- product-detail.submit-box.info.binding
- (mäkká)
Platobné metódy
Tu nám chýba tvoja recenzia
- Jazyk
- anglicky
- Vydavateľ
- Prentice Hall Financial Times
- Rok vydania
- 2009
- Väzba
- mäkká
- Počet strán
- 648
- ISBN10
- 0273713957
- ISBN13
- 9780273713951
- Série
- Prvé vydanie
- 1999
- Pôvodný názov
- Marketing: An Introduction
- Hodnotenie
- 4,15 z 5
- Anotácia
- This text provides a complete overview of marketing in theory and in practice. Unlike longer, more complex texts, its moderate length makes it possible to use fully in one semester. It is designed as the complete solution for teachers and students of introductory marketing courses.