Viac o knihe
An extensive process of market research & product development has formed the basis for this new edition. It covers all of the underlying concepts, processes of development & analytical methods of corporate strategy within a variety of organisations.
Nákup knihy
Exploring corporate strategy text and cases, Gerry Johnson, Kevan Scholes
- Jazyk
- Rok vydania
- 2002
Platobné metódy
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